Effective Date: 15th August 2025
1. Introduction
Artha Group (“Artha”, “we”, “us”, or “our”) operates the website https://artha.group/ and associated services (the “Platform”). At Artha we nurture startups and accelerate renewable solutions by crafting bespoke investment strategies in B2B SaaS, FinTech, and space tech sectors.
This Privacy Policy explains how we collect, use, and protect your personal data when you interact with our Platform.
By using our Platform, you agree to this Privacy Policy.
Information We Collect
a. Information You Provide
- Name, email address, phone number
- Company details and designation
- Business proposals, pitch decks, or investment-related information
- Any data submitted via forms or communication
b. Automatically Collected Information
- IP address and device data
- Browser type and operating system
- Pages visited, session activity, and interactions
- Cookies and tracking technologies
How We Use Your Information
We use your data to:
- Evaluate investment opportunities and partnerships
- Respond to inquiries and communicate with you
- Share updates, insights, and relevant offerings
- Improve Platform performance and experience
- Comply with legal and regulatory obligations
We do not sell your personal data.
Cookies & Tracking Technologies
We use cookies, pixels, and similar technologies to:
- Analyze user behavior and traffic
- Improve performance and user experience
- Run marketing and retargeting campaigns (including Meta platforms)
These may include third-party tools such as:
- Analytics providers
- Advertising platforms (e.g., Meta Pixel)
Managing Cookies
You can control or disable cookies through your browser settings.
Cookie Consent
By continuing to use our Platform, you consent to the use of cookies and tracking technologies as described in this Policy.
Where required, we will display a cookie consent banner allowing you to manage preferences.
Data Sharing
We may share your data with:
- Group entities and affiliated platforms
- Technology and service providers (hosting, CRM, analytics)
- Legal or regulatory authorities when required
All partners are obligated to protect your data.
Data Retention
We retain data only as long as necessary for:
- Business evaluation and communication
- Legal and compliance requirements
Data Security
We implement reasonable safeguards to protect your data. However, no system is completely secure.
Your Rights
Under applicable laws (including India’s DPDP Act, 2023), you may:
- Access your data
- Request correction or deletion
- Withdraw consent
- Opt out of communications
Contact: info@artha.group
Third-Party Links
Our Platform may contain external links. We are not responsible for their privacy practices.
Children’s Privacy
Our Platform is not intended for individuals under 18.
Updates
We may update this Policy periodically.